Our Story

“If you do anything, take care of people.”

Throughout the last century, 181 Church Street has had many iterations, guests and experiences, all contributing to Emeline’s unique identity.

In 1852, George W. Williams, a Charleston entrepreneur, expanded his wholesale grocery business by building on 181 Church Street. The business grew to be the largest of its kind in the South, generating millions of dollars in revenue.

Mr. Williams made his first store clerks partners in his business. Clerks, is named in their honor.

At Clerks reading the newspaper

When Mr. Williams first built his business, he brought on his five most trusted clerks as partners with him in the firm.

In an age where power and prestige were held tightly by the elite, Mr. Williams chose to share the opportunity, beginning a culture of togetherness, entrepreneurship, and mutual respect that marked his business for decades.

Clerks front entrance

In the 1860s, he was forced to close his grocery business but the significant capital generated over those years allowed him to invest in various ventures run out of the same building, including a provisions dealership and a bank.

As time came and went, so did the occupants of 181 Church Street.

Today at 181 Church Street, you’ll find Emeline.

Emeline marker

Emeline is full of grace, grit, and determination. Everything is seen through her eyes.

postcard from Emeline
The newly updated Hayne Street Gallery is a stunning space with natural light and elegant details—sure to make any special occasion come to life. #WeddingWednesday. Link in bio for full details. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Voyage, Always ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
#EmelineCharleston ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
#ExploreCharleston
It’s all in the details ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
Custom Emeline pocket square you may have spotted at check-in, available @shop.keepshop! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Voyage, Always ⠀⠀⠀⠀⠀⠀⠀⠀⠀
#EmelineCharleston⠀⠀⠀⠀⠀⠀⠀⠀⠀
#ExploreCharleston
Proof that our team @ClerksCoffeeCo is smiling under that mask 😘 Join us for a weekend cup of coffee! BONUS- pastries are half price after 1pm!
Friday nights under the neon lights ⠀⠀⠀⠀⠀⠀⠀⠀⠀
@FrannieandtheFox⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Voyage, Always ⠀⠀⠀⠀⠀⠀⠀⠀⠀
#EmelineCharleston⠀⠀⠀⠀⠀⠀⠀⠀⠀
#ExploreCharleston
Happily Ever After Starts at Emeline. #WeddingWednesday⠀⠀⠀⠀⠀⠀⠀⠀⠀
Link in bio for full details and offers. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Voyage, Always ⠀⠀⠀⠀⠀⠀⠀⠀⠀
#EmelineCharleston ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
#ExploreCharleston
TAKE OUR EMELINE MINI COOPERS FOR A SPIN 🚗⠀⠀⠀⠀⠀⠀⠀⠀⠀
Emeline has Mini Cooper house cars available for guests to use during their stay! Thank you for these cute rides, @MiniofCharleston! Looking good @trishandari⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Voyage, Always ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
#EmelineCharleston ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
#ExploreCharleston
Meet the Foxtail, our custom hat in collaboration with @Stetsonusa available at @shop.keepshop ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Voyage, Always ⠀⠀⠀⠀⠀⠀⠀⠀⠀
#EmelineCharleston⠀⠀⠀⠀⠀⠀⠀⠀⠀
#ExploreCharleston
Hello, it's me, Emeline. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
I was wondering if after all these years you'd like to meet ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Voyage, Always ⠀⠀⠀⠀⠀⠀⠀⠀⠀
#EmelineCharleston ⠀⠀⠀⠀⠀⠀⠀⠀⠀
#ExploreCharleston⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Regram 📸 @charlestonblonde